2 thoughts on “What are the main customers of the second type of e -commerce?”
Iris
The so -called second -class e -commerce, extensive definition refers to the promotion form of the item of goods to the payment type. Generally speaking, the second type of e -commerce is supplemented by the first type of e -commerce. The first type of e -commerce is online payment, while the second -class e -commerce is carried out. In fact, this is also very clear. The customer groups targeted at the second type of e -commerce are generally not the customer base of the first type of e -commerce. The main people who are using the mobile Internet but not yet online shopping. Is this crowd listening to it? Your parents, grandparents may be one of this shopping crowd. They have the typical characteristics of the initial Internet users and have a strong desire for shopping, but they do not trust online payment and make e -commerce consumption through goods to pay. When I first came into contact with Taobao in 2000, I couldn't trust it. I had to pay for it. These users are the target customers of the second -class e -commerce business. They have not been covered by first -class e -commerce, but many of these people have been divided into part of social e -commerce such as Pinduoduo ...
First of all, you must understand that the second -class e -commerce company uses single products as the main sales means, and the delivery of goods is the main payment form, which is different from the online payment and store operation models of traditional e -commerce such as Jingdong Taobao. The main core of the second -class e -commerce can be said to be "arriving". Because of its original purpose to allow consumers in cities below the third line to accept e -commerce and are willing to buy goods online. Ifs below the third -line cities are not willing to accept it, or trust online payment forms. After all, it is difficult to avoid the situation of fake goods on the e -commerce platform itself. Their long -term consumption habits are to pay for one hand, and they can see the real thing with their eyes. After the inspection, they will take it down to buy it. The type of e -commerce is to meet the online consumption needs of such groups. You want to pay at one hand and pay, I will arrange for you to pay. It, Taobao Jingdong has many stores supporting payment. I also use Jingdong to choose to pay occasionally. But online payment is still the main payment method of such platforms. Therefore, the existence of second -class e -commerce also makes up for the defects of traditional e -commerce platforms to a certain extent.
The so -called second -class e -commerce, extensive definition refers to the promotion form of the item of goods to the payment type. Generally speaking, the second type of e -commerce is supplemented by the first type of e -commerce. The first type of e -commerce is online payment, while the second -class e -commerce is carried out. In fact, this is also very clear. The customer groups targeted at the second type of e -commerce are generally not the customer base of the first type of e -commerce.
The main people who are using the mobile Internet but not yet online shopping. Is this crowd listening to it? Your parents, grandparents may be one of this shopping crowd. They have the typical characteristics of the initial Internet users and have a strong desire for shopping, but they do not trust online payment and make e -commerce consumption through goods to pay. When I first came into contact with Taobao in 2000, I couldn't trust it. I had to pay for it. These users are the target customers of the second -class e -commerce business. They have not been covered by first -class e -commerce, but many of these people have been divided into part of social e -commerce such as Pinduoduo ...
First of all, you must understand that the second -class e -commerce company uses single products as the main sales means, and the delivery of goods is the main payment form, which is different from the online payment and store operation models of traditional e -commerce such as Jingdong Taobao.
The main core of the second -class e -commerce can be said to be "arriving".
Because of its original purpose to allow consumers in cities below the third line to accept e -commerce and are willing to buy goods online.
Ifs below the third -line cities are not willing to accept it, or trust online payment forms. After all, it is difficult to avoid the situation of fake goods on the e -commerce platform itself. Their long -term consumption habits are to pay for one hand, and they can see the real thing with their eyes. After the inspection, they will take it down to buy it.
The type of e -commerce is to meet the online consumption needs of such groups. You want to pay at one hand and pay, I will arrange for you to pay.
It, Taobao Jingdong has many stores supporting payment. I also use Jingdong to choose to pay occasionally. But online payment is still the main payment method of such platforms. Therefore, the existence of second -class e -commerce also makes up for the defects of traditional e -commerce platforms to a certain extent.